Weblog: an Archive of our Newsletters and Sales

Howdy Free Rangers, First, I know that masks are no fun, but we’ve been doing our own research since the beginning of the pandemic and continue to make decisions based on the health and safety of our people and the City at large. And no matter what our protocol...

Hey Free Rangers,So much going on around here, and around the world, that words and thoughts seem to get jumbled on their way to the page. So, here’s our latest public response to our most recent online (1-star) review. Otherwise, feel free to skip down to the sale...

Hola Free Rangers, INT. Free Range Wine & Spirits - Sunday afternoon Customer: (rushes in un-masked, and is deep into the shop almost immediately.) Me: Do you have a mask? Customer: No, do you have one you can give me? Me: No, I’m sorry, our last 4 masks were...

How goes it, Free Rangers? At some point in the last few years, I’ve apparently become somebody’s grandma, because all I want to drink, most of the time, is expensive Chardonnay. By expensive, I mean delicious, and the majority of my regular sippers in the category...

Greetings Free Rangers, At 19 years old, I submitted a piece of new short fiction to a creative writing professor and editor at The Kenyon Review. With a leathery cackle, through a wide grin of ashtray teeth, he suggested that I stick to football. The joke was on him,...

Hola Free Rangers, I feel like a lot of people abandoned #DryJanuary this weekend. No judgement. I didn’t even attempt, though I’ll likely be taking it quite a bit easier in February and/or March. We just saw brisker foot traffic and somewhat less nonsense per hour...

No, not me, Free Rangers, I’m always here. The nice Jack from Brooklyn, who developed and founded Sorel, a local favorite delightfully spicy hibiscus liqueur, that we proudly carried in its original incarnation, and we were amongst the last in the City to have some in...

Know when to walk away, Free Rangers,  Know when to run.  I finally knew I was decent poker player the first time I folded a great hand, and watched it play out to see two greater hands than mine (statistically improbable), one of which couldn’t have...

Hola Free Rangers, I’m mostly kidding about the subject line. As someone who has deep and abiding affection for his wine and whiskey, I know it is important to take considered time off now and again, even if just to make sure that one still can. I was fairly lucky to...

*|MC:SUBJECT|* Hey Free Rangers, Time is not on our side. And this year’s calendar is a willful accomplice. Coming up on ten years into this whole retail thing, we have almost zero ability to foresee the ebbs and flows in any kind of predicable cycle. One thing for...